OUR STORY
Bookkeeping Services for Small Business
TrueBooks was born out of opportunity; help needed by a family business, a call to adventure. What started as trying to understand the difference between a credit and debit, has turned into a structured, reliable, and trustworthy bookkeeping service that seeks to build clarity, control, and confidence in the businesses that need it most.
Our Mission
TrueBooks exists to provide accurate, consistent, and CPA-ready bookkeeping that brings clarity to your numbers and confidence to your decisions. Our mission is to remove the stress and uncertainty around finances by delivering dependable systems, clear reporting, and steady support — so as business owners, you can focus on leading and growing your businesses.
You can count on us to be the trustworthy bookkeeping partner for owner-operator businesses, delivering accurate books every month.
Our Vision
Our vision is a world where business owners always know where they stand financially and feel confident using their numbers to move forward. TrueBooks aims to set the standard for clear, reliable bookkeeping — where clean books create better decisions, stronger businesses, and long-term stability.
The Founder of TrueBooks, an entrepreneur just like you
I started TrueBooks because I saw too many leadership coaches and business guides spending their time stuck in bookkeeping instead of doing the work they’re best at — supporting clients, leading teams, and growing their impact. The numbers were either being ignored, tracked inconsistently, or handled in a way that created more stress than clarity. I knew there had to be a better, more supportive approach.
TrueBooks was built to give these business owners their time and mental space back. By handling the details, creating clean systems, and delivering reliable financials, I help clients step out of the weeds and back into their role as leaders. When the books are handled correctly, they don’t just save time — they free up energy and create clarity for the work that actually moves the business forward.
— Henry True, Founder of TrueBooks
Official QuickBooks ProAdvisor
Certified QuickBooks User
Official Beer League Professional
Between “Did we get that marketing campaign launched?” and “When’s the project deadline?” — you already have enough on your plate.
“When will I have time to close my books?” shouldn’t be one of them. Not when TrueBooks is committed to delivering financial clarity, control over your books, and confidence for your business’s future.
We’re here for you — so you can be there for your business, your team, and yourself.
Frequently Asked Questions
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We provide monthly bookkeeping services designed to keep your business accurate, up to date, and easy to understand. This includes transaction recording, account categorization, bank and credit card reconciliation, monthly financial reports, and ongoing support to ensure everything stays clean and consistent.
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Getting started is simple. Reach out through our inquiry form or schedule a call—we’ll walk you through the next steps and answer any questions along the way.
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No. Our bookkeeping services do not replace your traditional CPA services. We are not a licensed CPA firm.
We will neatly prepare all bookkeeping documents so they are CPA-ready.
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We specialize in working with owner-operator leadership coaching businesses.
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We use transparent, flat monthly pricing based on the level of service your business needs. Each package includes a clearly defined scope, so you always know what’s covered and what to expect—no hourly billing and no surprise fees. This approach allows us to work proactively, keep your finances consistent, and focus on delivering reliable results month after month.
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We’re designed to be as hands-off as possible. Once onboarding is complete, we take care of the ongoing details with minimal input required from you. Our systems are built to run quietly in the background while keeping everything accurate, organized, and on schedule. You’ll receive clear updates and reports, without being pulled into the day-to-day work—so you can stay focused on running your business.